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Why Having A Website For Your Business Is Crucial In 2020

Why Having a Website for your Business is Crucial in 2020

It’s 2020! Reasons your business should have a website

Your customers expect this…

Would you trust a business that did not have a website? If this was the only reason on the list, it would be good enough. Think about it. If you don’t have a website for your business,  your customers may look elsewhere. Take a look at this list of specifics that customers say they want from a business website.

 

It provides proof…

Online reviews influence 90% of consumers’ buying decisions. You could rely on Yelp, Google and other review sites to host reviews, however, you can kill 2 birds with 1 stone by having your own website. Since potential customers are already looking for you online, an awesome way to impress potential clients is by including customer testimonials on your site.

You can finally control the narrative…

Since you can’t control what others say about you or your business on social media, you can influence public perception by creating your own story with a website and having a blog helps business owners get their message and personality in front of their targeted audience faster than print ads or mail.

Additionally, having social icons linking to your Twitter, Facebook, Instagram, and other platforms makes sharing your content easier for your visitors who like what they see.

All your competitors already have websites…

Studies show that once a consumer has an idea of what they need or want, they start researching, and 72% of them go online to find reviews and testimonials, according to a report. So if you’re not staying competitive with your competition, you’re giving potential customers a reason to buy from another company.

7. Open 24/7 , 365 days…

Having a business website or eCommerce store means that you can sell products or services all the time — not only between 9 a.m. and 5 p.m.  Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream. Combining a website with marketing tools, such as email marketing, will help reach new customers and generate new and repeat business.

8. You are visible on Google search results…

81 percent of consumers perform online research before making a purchase. That means they go to Google and type in keywords, like “las vegas web design”.

If you don’t have a website, the chances of showing up on the search engine results page are 0.

But if you have a website, you can optimize it for search engines, increasing your chances of showing at the top of Google’s results and getting more visibility.

Long-tail keywords, meta descriptions, and titles are just some of the things you can customize on your site to improve your search engine optimization (SEO).

9. You can create a resource center…

In addition to helping other clients, your website can also benefit your own employees. Create an “orphan page” (not visible on the site unless someone gets the direct link) with videos, instructional materials, or even forms to help your team.

10. Showcase your products and services…

Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.

Need help setting up your small business website?

If you haven’t created a website for your business, I can help you get started.

1. I can help you pick a domain name and register your new website’s domain

 

2. I will choose the best website builder platform for your business

 

3. I will help you find a hosting provider and pick the appropriate hosting plan for your site

 

4. I will help you pick a design template

 

5. I will help you with original content

Every website should have a Homepage, About page and a Contact page.

Choosing what kind of website you need

Are you a small business and…. want to sell your SERVICES offline?  You need a business website. want to sell your SERVICES online via a subscription?  You need a membership website. want to sell your PRODUCTS online?  You need an e-commerce website. want to sell your PRODUCTS offline?  You need a business or an e-commerce website.

How I can help!

Types of websites we design

  • Business Websites
  • Ecommerce websites
  • Membership Websites
  • Landing Pages

Contact me today!

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